CCH Collection: Nyc meets RVA

Brian Rule Photo

"CCH COLLECTION, BY SISTERS ALSTON DAIGH AND CARTER JOHNSTON, OFFERS CONTEMPORARY WOMEN’S CLOTHING THAT IS PROUDLY PRODUCED IN NEW YORK CITY. CCH IS A COLLECTION OF SOPHISTICATED BASICS MADE FROM FABRICS SOURCED FROM THE BEST FABRIC MILLS AROUND THE WORLD, AND SEWN TOGETHER IN NEW YORK CITY’S GARMENT DISTRICT."

-WWW.CCHCOLLECTION.COM

Brian Rule Photo

Need new local place to buy the chicest, most fashion forward clothes? CCH Collection located at 5718 Grove Ave, in Richmond is just the boutique for you. It is classy, high end, and has something for every woman's style. Each piece is functional, versatile, and trendy- straight from the big apple, NYC. 

I had the honor of working with Carter (co-owner and founder) and her spring model creating their new 2017 look book. Thanks to Makeup by Holly Beauty Partners for the collaboration, I met Carter at her boutique bright and early to get the models ready. She shared with me her vision for the "look book" and how she wanted her models to reflect their brand's image. We created an airbrushed, fresh faced, glowing canvas (aka skin/foundation) and added a touch of bronze lustre on the lid to pop those eyes. The look would not be complete without individual lashes, the icing on the cake. Check out a few must haves and tips to create this gorgeous, glowing, spring beauty look.

I wanted to keep her makeup soft but accentuate her bright blue eyes. Grab your MAC #239 (lid), #217 (crease), and #224 (blending/outer crease) eyeshadow brushes! First, no kit is complete without Bare Study Paint Pot eyeshadow primer by MAC. It has shimmer and a smooth creamy texture, applied on lid from lash to brow with your ring finger to warm it up. It is waterproof and crease proof and can also be worn alone. (I also own this is in "Painterly"- matte paint pot.) By using my MAC "Dazzleray" Pigment on her lid, a light champagne shimmer, and MAC eyeshadow "Saddle", matte caramel warm brown, in her crease, the lids begin to pop. I popped a touch of MAC "Sketch",  deep velvet, warm plum in her outer crease to add dimension and depth. The classic matte MAC Vanilla is always a kit staple for brow highlight. Stila bronze gel retractable gel eyeliner is gorgeous to sweep along the lash line, and be sure to smudge out any harshness creating a daytime smokey effect. 

TIP: Warm bronze and warm browns look best with blue eyes. "Red" undertones in eyeshadow are complimentary to blue therefore enhancing one another. To keep it looking "bright eyed" don't add liner underneath, only a pinch of dazzleray shimmer in the inner corners of her eyes.

The model is airbrushed with Temptu PRO SP40 system and I gently used BECCA Soft Blurring Loose Powder to set. My ultimate fave - Too Faced Sun Bunny Bronzer, and Too Faced Peach Beach Shimmer Blush was used to contour and add a touch of coral pink to the cheek. (MAC # 187 duo fibre powder brush #116 blush brush, and #168 MAC contour brush)

PROTip: For editorial photo shoots be sure to keep the forehead, nose, and chin matte. The eyes and cheeks should be the only features to stand out here. This is a little different than every day makeup highlighting practices. 

The feint pop of nude on the lips is just the ticket for spring. She is wearing the Urban Decay 24/7 "Interrogate" lipliner all over the lip as her "lipstick" and a touch of Urban Decay Naked lipgloss. 

To shop CCH COLLECTION click here!

Kara Waggoner